![]() ~ the selection criteria in every listicle is basically nonexistent ("my keyword research tool told me to include these brands") In the months that follow keyword rankings tick up, traffic ticks up, the content and search teams generally pat themselves on the backĭespite the fact that we all KNOW that those pageviews and rankings are completely hollow, serving to - at best - introduce our brand to a few new faces, in a cursory, incidental kind of way Listicles form a core part of pretty much every content marketing strategy-but they have never delivered on their promise, never actually solved problems the way we pretend they doĬlassic example: company X publishes "the 20 best CRMs for small businesses" Just when we thought the metaverse was dead and AI is the new thing.ĪI is going to kill the listicle, and i couldn't be more excited :') You can bet Zuck will be spending a lot of time here. It will be interesting to see if Apple can catch up and overtake them. Meta is the current leader in the market by a mile, with 80%+ market share. He doesn’t think Apple invented any new tech Meta hadn’t considered. He boiled down the differences to design choices. Zuck doesn’t think Apple unveiled any new tech: The Vision Pro is wired to a battery pack. He said, “you need a battery and a wire.” The Meta Quest Pro is truly wire free for 2 hours. In that demo, the wearer clearly interacts with a colleague, too. There’s an entire standing work use case for Apple he ignored. He called out that demos were people “sitting on a couch by themself.” If that’s the future of computing, “it’s not the one” he wants. He said Apple has different “values and… vision.” Meta’s is to be as accessible to everyone as possible.ģ. Surprisingly, there was no corporate espionage involved. “I was really curious to see what they were gonna ship,” he said. The reveal was news to him as much as anybody: □ LEAKED: Meta CEO Mark Zuckerberg’s thoughts on the Apple Vision Pro.ġ.
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